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Karen Bridgett - Director

Karen Bridgett is founder and Managing Director of Potentia Concepts Prior to starting Potentia Concepts, Karen held senior level consulting positions with American Management Systems and Universal Systems Incorporated. Karen has an extensive international consulting career working as a senior IT, business, & change mgmt consultant in industries such as telecommunications, financial services, government, and pharmaceutical. She has strong experience in engagement and project management, knowledge management, business development and pre-sales support, business analysis, product definition, marketing campaign execution, and website definition, launch and testing.

Karen holds a Bachelors Degree in Business Administration from James Madison University, and a Masters Degree in eCommerice from Carnegie Mellon University.


Adam Hoey – Director

Adam is a co-founder and Director of Potentia Concepts including both its current US office and its former Netherlands-based operations. He has 20 years of experience focused in the Telecommunications, Digital Media and Technology industries. He has worked with both large incumbent corporations and small start-ups across the US and Europe.

Prior to consulting at Potentia Concepts, Adam held roles as Director of Carrier Relations and Business Development for Proteus, a mobile content aggregator, Senior Manager - Product Innovation & Strategy with Sprint/Nextel and Manager of Device Marketing and Planning at Nextel. He has extensive experience working in both consumer and enterprise markets in the areas of product innovation and development, product marketing, business development, strategy and strategic partnerships. Prior to his mobile carrier work Adam spent several years in IT systems consulting primarily in telecommunications.

Adam holds a Bachelors Degree in Business Administration and MIS from James Madison University, and a Masters Degree in technology management from Carnegie Mellon University. He sits on the board of a local main street non-profit that supports local business promotion and community development.

 


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